NBA Delivers Record-Breaking Season Across Social and Digital Platforms in Europe and Middle East

LONDON – The National Basketball Association (NBA) today announced that the 2023-24 regular season delivered record-breaking engagement in Europe and the Middle East (EME) across the NBA App, NBA League Pass and the league’s 18 localized social media accounts in EME.  Highlights include: NBA EME Social and Digital Platforms • The NBA had its most-viewed season…

Day One of NBA Playoffs, and it was Fire

Day one of the NBA playoffs has come and gone and was fire. Although no big upset came about the games were as good as expected. The day started off with the Orlando Magic making an appearance in the playoffs after many years of watching as they headed to Cleveland. The night ended with the…